Motor Supply Co. Bistro
Flagship Fine Dining Restaurant | 2011 to Present
Content marketing, public relations, social media, email marketing, website
Motor Supply has come a long way since it opened in 1989 as one of the only restaurants in the nascent Congaree Vista District in downtown Columbia. The pioneer in chef-driven, farm-to-table dining has made progress not only on the surface, like the addition of a comfortable outdoor patio in 2014, but also in the way it has been recognized locally, regionally and on a national level.
Flock and Rally began working with Motor Supply in 2011, providing an integrated suite of services such as content marketing, media relations, social media, email marketing, website design and content creation, in collaboration with Motor’s longtime graphic designer, Melissa Ligon.
Over the years, Motor Supply has been covered internationally by hospitality, travel and tourism publications, in part thanks to the PR team’s partnership’s with local and state DMOs Experience Columbia SC and Discover SC. The restaurant was awarded “Best Restaurant” in all three major local readers’ choice awards, and in 2019 it landed the number five spot in Southern Living’s readers’ poll of The South’s Best Restaurants.
Flock and Rally received a 2013 SCPRSA Silver Wing Award of Merit for the Motor Supply website, designed in partnership with developer Mathew Smith.
